Internet marketing also referred to as online marketing, Internet advertising, eMarketing is
the marketing of products or services over the Internet . When applied to the website based advertisement placements, Internet marketing is commonly referred to as Web advertising or Web marketing. The Internet has brought many unique benefits to marketing, one of which being lower costs for the distribution of information and media to a global audience. The interactive nature of Internet marketing, both in terms of providing instant response and eliciting response, is a unique quality of the medium.
Internet marketing ties together creative and technical aspects of the Internet, including design, development, advertising, and sales. Internet marketing methods and strategies encompass a wide range of services: